Tuesday, 21 April 2015
OUGD502: My Presentation
I felt nervous before my presentation but once I got up and delivered it I was happy with how it went. This morning presentations were very good, it was great to see what my course peers had been up to during the year and to hear about their future plans. I made sure I had rehearsed and timed my presentation beforehand which helped and made me feel a lot more relaxed, although I had a script written I didn't feel the need to follow it once I was presenting. I feel like I said everything I needed to say. I'm amazed with how quickly the year has gone, it's scary!
Monday, 20 April 2015
Sunday, 19 April 2015
OUGD502: Evaluation
This year I have seen a vast improvement in my design abilities. I found choosing my own briefs this year for responsive helped me find out where my design interests truly lie in Branding and Editorial.
I have realised that I find myself constantly thinking about my future and graphic design and researching into studios and ma's.
I found the task of creating my own brand extremely difficult perhaps this is because I see myself more as a design student than a designer. The concept behind my logo is that Vanessa in Latin means butterfly, I began looking into the symbolism behind butterfly and found that it reflected me. One symbolic meaning behind the butterfly is transformation which reflects how far I feel I have come since starting at LCA. I have grown up and I feel I have gone through a personal transformation as a designer and a person. I wanted to use a hexagon in my logo, as I draw inspiration from nature and geometry, and a hexagon is one of the most common geometric shapes that occur in nature. Found in the formation of honeycomb it is associated with bees and their co-operation and hard-working natures. My promo pack and identity is something I will continue to work on over summer as I am still not 100% happy with my personal branding as I feel it might be seen as quite girly.
Overall, I have enjoyed the PPP module this year, reviewing my identity has been very worthwhile and I am happy with what I have produced as I think it represents me well as a creative. My aim for the rest of the year (once the stress of deadlines is over) is to sort get myself out get some sort of placement within graphic design and to get my own website up and running. Also to experience and grow, I want to network with professionals and gain valuable work experience and be more confident in my abilities. As well as immersing myself in the graphic design world by attending more exhibitions and launch nights and mix with other creatives.
I found the task of creating my own brand extremely difficult perhaps this is because I see myself more as a design student than a designer. The concept behind my logo is that Vanessa in Latin means butterfly, I began looking into the symbolism behind butterfly and found that it reflected me. One symbolic meaning behind the butterfly is transformation which reflects how far I feel I have come since starting at LCA. I have grown up and I feel I have gone through a personal transformation as a designer and a person. I wanted to use a hexagon in my logo, as I draw inspiration from nature and geometry, and a hexagon is one of the most common geometric shapes that occur in nature. Found in the formation of honeycomb it is associated with bees and their co-operation and hard-working natures. My promo pack and identity is something I will continue to work on over summer as I am still not 100% happy with my personal branding as I feel it might be seen as quite girly.
If I had more time or could re do anything about this PPP module I would've began my brand identity earlier... For third year I will engage more with PPP and improve on my time management.
Wednesday, 8 April 2015
OUGD502: Invoice/Letterhead/Compliment Slip
Now I have a final logo, and know what fonts I am using (Baskerville/Brandon Grotesque) it has been fairly easy to apply the logo across different different material for my personal branding. Below I have created a clean simple no nonsense invoice in case there is ever the need to bill someone, haha. Yes it is simple but it is a bold approach. I think the invoice, letterheads and compliment slip will look a lot different again, once printed as it looks very sterile on screen. I have kept my branding black and white because I plan to send it out to lots of design studios so it will keep the cost down but mainly because it looks clean and minimal.
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| Invoice |
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| Paper |
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| Letterhead |
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| Compliment Slip |
Tuesday, 7 April 2015
OUGD502: Final Creative CV
Below is my final CV for my self promo pack, and I'm really pleased with it, it looks clean and professional. It is bold, direct and distinct in terms of aesthetic. I have focused a lot on my logo as the main visual element which is used and applied across all the promotional material. It includes everything I want it too, however I could put more on here but I don't want it to look too over crowded. I find simple matter-of-fact language on a CV probably the most successful, no one wants to read a load of waffle about your a levels/hometown and how they have inspired you etc. My about me says everything that I need to and I have outlined my job roles in the experience section. I used A4 so it could fold up nicely in an envelope. Cannot wait to print!
OUGD502: Content for my CV
I have finally managed to gather relevant content to go on my CV. I have found writing the 'about me' incredibly difficult to do as I am not one to 'show off/boast' and I do not want to come across big-headed! I showed my friends and family all the details to proof read and whether they thought it was okay... I got the okay!
About Me:
Hello! I am Vanessa, a young & ambitious second year design student studying at Leeds College of Art. I strive to develop innovative and authentic ideas with creative solutions that will make an impact. I enjoy working collaboratively as a team in a busy studio environment. I am a quick learner and enjoy taking on new projects, challenges and responsibilities. Hard work, and deadlines does not faze me and I love to get involved in any project. My self-motivated and friendly nature means that I am a hard working, yet an enjoyable and relaxed person to work with.
About Me:
Education:
St Peter’s Church of England (2005-10)
11 GCSE’s A-C
Exeter College (2010-13)
A Level English Literature
A Level Graphic Design
A Level Psychology,
BTEC Print Journalism
Foundation Diploma Art & Design
Leeds College of Art (2013, graduate 2016)
BA Graphic Design
Extra Curriculum:
Grade 8 Flute (with merit)
Grade 5 Music Theory
Grade 2 Piano
Lifeguard Qualification
Experience:
Devon City Council Publication Office (2010)
One weeks worth of experience working in a publishing office, copywriting and design work.
Moshulu Shoes (Summer 2010)
Serving and advising customers, till work.
Darts Farm/Delicatessen (2010 - Present)
Working in an award-winning farm shop,
serving customers, till work, coffee making.
Lifeguard (2011 - Present)
Work well in team, obtained great leadership skills, and communication skills. Excellent
decision making skills. Ability to provide CPR and First Aid immediately and effectively.
Interests:
Travel
Swimming
Music
Fashion
Editorial Design
Blogging
Film
National Geo
Space
Creative Skills:
Abode Software
Screen-Printing
Book-Binding
Idea Generation
Critical Analysis
Photography
Research
Sketching
Monday, 6 April 2015
OUDG502: another old CV
My Dad as helped sent me over the details of my old CV for the correct dates and grades
Education
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Exeter College 2010 – present
Currently studying A-levels English literature, Psychology and
Graphic Design
BTEC Journalism attained
St Peter’s C of E School 2005 – 2010;
Maths (A), English Language (B), History (C),
English Literature (B), Art & Design (A), Graphic Design (A) Science
Double Award (CC) – all GCSEs
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Work Experience
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Darts Farm
(delicatessen) Sept 2010 –
present
Serving
customers, till work and coffee making
Moshulu Shoes (Topsham) Summer 2010
Serving
and advising customers, till work.
Topsham News 2009 - 10
Weekend Paper
deliverer.
Own
babysitting service - present
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Skills
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Am very
creative – my passions are design and fashion.
Am hard
working and work well to deadlines. Have good communication skills. Enjoy
being part of a team in a busy environment. A quick learner and enjoy taking
on new challenges and responsibilities.
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OUGD502: Creative CVs
I want to re-design a 'creative' CV As part of my promotional pack to send off to studios for a possible placement/work experience. Initially before designing my own I want to look at existing creative CV to get an idea of how work is clearly presented and also what type of information I should put on there. However, I did create a CV last year but it is embarassing to look at! Now I have a logo I am happy with it should be easy to to apply it across all sorts (letterheads,business cards etc)
I picked some CV's that I likee the look of on Pinterest and Behance. I like the neat minimal clearly divided CV, with a nice bit of colour it really brightens up a CV.
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| Last years PPP final outcome...shocking |
Friday, 3 April 2015
OUGD502: Final Logo
Above is my final logo, at long last! I have found this task extremely difficult to brand myself as I still do not see myself as a graphic designer more a design student! However, I am happy with the logo, my only worry was a butterfly is quite girly. I have asked my peers for feedback on the logo and they liked it and thought it was different. My logo has a lot of concepts behind it, my name 'Vanessa' is a latin name meaning butterfly, I began looking into the symbolism behind butterfly and found that it suited me. One symbolic meaning behind the butterfly is personal transformation which reflects how far I feel I have come since starting at Leeds College of Art. I have grown up and I feel I have gone through a personal transformation as a designer and a person.
I wanted to use a hexagon in my logo, as I draw inspiration from nature and geometry, a hexagon is one of the geometric shapes that occur in nature. Found in the formation of honeycomb it is associated with bees and their co-operation and hard-working natures. Other meanings of hexagons are communication, balance, union, equality, perfection, reliability and dependability. I have used Brandon Grotesque as my font choice which is a really nice rounded typeface which carries distinctively soft curves that give it a sense of friendliness.
I feel the logo does reflect me as a designer and as an individual, I draw inspiration from natural surroundings and geometry. I tend to produce clean, minimal design work and tend to be a perfectionist and work well under pressure.
I wanted to use a hexagon in my logo, as I draw inspiration from nature and geometry, a hexagon is one of the geometric shapes that occur in nature. Found in the formation of honeycomb it is associated with bees and their co-operation and hard-working natures. Other meanings of hexagons are communication, balance, union, equality, perfection, reliability and dependability. I have used Brandon Grotesque as my font choice which is a really nice rounded typeface which carries distinctively soft curves that give it a sense of friendliness.
I feel the logo does reflect me as a designer and as an individual, I draw inspiration from natural surroundings and geometry. I tend to produce clean, minimal design work and tend to be a perfectionist and work well under pressure.
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| I wrote a list of concepts and ideas behind the logo to help with decision making! |
Thursday, 2 April 2015
OUGD502: My Brand: Nordic Runes
I have found out that hexagon holds a key position even in such mystical philosophic systems as the Nordic 'Runes shown below.
The Runes are an ancient system of thought that belongs to the Northern European cultural tradition. The Runes are apparently prehistoric in origin. In its most elaborate form - a form called the hexagonal lattice. The shamans identified this shape called HAGAL as the Mother Rune. As such, HAGAL encapsulated the seven days of the week and the twelve months of the year, thus symbolizing incremental, seasonal cycles of time. The hexagonal lattice is indeed found in nature too, influencing such fundamental configurations as the shape of beehives and the organization of self-ordering systems of certain marine algae.
Wednesday, 1 April 2015
OUGD502: D2 Creative/Topsham
Whilst I was home in Devon for easter, I discovered a graphic design studio quite literally by my door step! .. well a couple minutes walk. The studio is called D2 creative, an agency established in 2004 and which has grown steadily since. They have only just moved to Topsham. It would be great if I could get a week or so work experience of them over the summer, it be ideal. I did go to the studio, but unfortunately they are shut for easter :( but I have sent them an email.
Work they do:
/ Corporate identity and brand development
/ Website design and programming
/ Literature design and production
/ Exhibition design
/ Copy writing
/ Strategy
/ Digital media
/ Advertising
/ Direct mail
/ Signage systems
/ Print management
/ Corporate identity and brand development
/ Website design and programming
/ Literature design and production
/ Exhibition design
/ Copy writing
/ Strategy
/ Digital media
/ Advertising
/ Direct mail
/ Signage systems
/ Print management
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